Build Your Own Hardware
· From the 2010–2013 blog
Hardware store, Maca by Vincent Luo
I'm looking at the list of the largest software companies in the world, and there is something eerily similar about all of them, and it reminded me of an Alan Kay quote Steve Jobs brought up during the launch of the iPhone.
People who are really serious about software should make their own hardware.
The similarity is they all build hardware. Lots of it. Hell, Valve is even getting into the hardware game these days.
User experiance is holistic. Its more than the design. More than the software. And more than the hardware. How much longer can you get away with only building a fraction of the user's experiance? How much longer can you depend on Apple to build experiances worthy of you building on top of them?
The next consumer hardware giant isn't going to be a transformed software company, nor will the next software giant get there without building hardware.